The professionals of the firm
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Gelila Guenzi
Founder of the firm and CEO
An international-minded professional with a strong academic background, currently completing a Law degree with a thesis on chemical-pharmaceutical patents. She holds a prior degree in Political Science and International Relations, where she explored the impact of Foreign Direct Investment in Africa, and earned a Master’s in International Relations applied to business, specialising in public and private sector consultancy.
Passionate about the history of nations, economic diplomacy, geopolitical strategy, and ius mercatorum, she founded this office to merge her legal and strategic expertise with a deep-rooted humanistic vision.
Her focus on Africa stems from both personal identity and professional conviction. Born in Addis Ababa—political heart of the continent and home to the African Union—she sees Africa as not only her origin, but the future stage of global economic and political transformation. With its wealth of resources, talent, and growth potential, the continent offers fertile ground for strategic, sustainable investment.
Through her work, she promotes a multidisciplinary consulting approach—bridging legal, cultural, and business worlds to connect enterprise goals with Africa’s diverse market realities.
Giorgio Baldisserri
Financial advisor and head of the investment department
With over 40 years of leadership experience in both Italian and international organizations, Giorgio Baldisserri is a seasoned professional in finance and management. Throughout his career, he has successfully led complex business turnarounds, strategic reorganizations, and the development of innovative business models, often in high-pressure environments.
After early roles in commercial sectors and financial distribution, he played a key role in launching innovative initiatives like Finanza Europa Adv. Since 2005, he has worked as an independent consultant and manager for companies and Family Offices, supporting industrial restructuring, holding rationalization, new investment vehicles, and business innovation. He is often a trusted strategic advisor to top management.
Among his most notable roles was CEO of Buon Viaggio Network (2000–2004), where he led a turnaround that returned the company to profitability by transforming its business model.
Baldisserri contributed to the introduction in Italy of now-common financial instruments, including the first authorized foreign SICAVs (1992), Unit and Index Linked policies (1994–1995), structured hedge funds (1998), international real estate investments, and capital-protected products for institutional and
private investors.
He has collaborated with leading financial institutions—such as UBI Banca, Credit Lyonnais, and Lombard International—designing products, commercial structures, and operational models in compliance with regulations.
In the corporate world, he has held executive and board roles in SIMs, trusts, funds, and Ligresti Group holdings, driving financial recovery and market relaunches through acquisitions and restructuring.
He also has experience in training and organizational development, having led the Northern Italy network for Programma Italia (now Banca Mediolanum) and delivered executive training in finance, communication, and leadership. He contributed to regulatory and commercial strategies during Italy’s opening to foreign investment funds.
Beyond his professional work, he is socially active, serving as Northern Italy coordinator for SOS Utenti and board member of the National Forum Against Banking Usury, advocating for citizens’ rights in the financial system.
Sara Nigussie Gebrehiwot
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Sara Nigussie Gebrehiwot, born in Addis Ababa, graduated with top marks (100/100) in “Construction, Environment and Territory” from the Italian State Comprehensive Institute of Addis Ababa. She is currently in her fifth year of Law studies at the University of Parma, with an academic focus on international law and intercultural relations.
Throughout her university career, Sara has acquired a solid foundation in legal studies, with particular attention to international law, human rights, and commercial regulations. She has gained professional and volunteer experience in multicultural settings, developing skills in analysis, problem-solving, and project management within team environments.
Her experience has enabled her to refine her abilities in coordinating complex activities and engaging in intercultural communication—skills essential for operating effectively in global and dynamic contexts. Furthermore, Sara is able to integrate legal expertise with a deep cultural sensitivity, positioning herself as a bridge between diverse realities, particularly between African and European contexts.
Motivated by a commitment to fostering sustainable international relations, she is dedicated to facilitating intercultural dialogue and promoting initiatives of economic and social cooperation. Her professional vision is aimed at supporting businesses and organizations in managing international projects, highlighting diversity as a key element for innovation and success.
Thanks to her multidisciplinary education and hands-on experience, Sara serves as a valuable asset in legal consulting, international market analysis, institutional relations management, and the development of strategic partnerships.
Jerry Moundounga
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A graduate in Business Economics from the University of Parma, this professional possesses extensive experience in the cultivation of economic relations and the establishment of strategic partnerships, particularly with Francophone enterprises.
Fluent in French, Italian, and English, he is distinguished by his precision, reliability, and excellent interpersonal skills, complemented by a strong inclination for teamwork.
Specialized in economic analysis, business matchmaking, and targeted investor research, he supports companies in defining internationalization strategies and in fostering collaborations with international stakeholders.
His academic background includes a thesis focused on the disintegration of Africa, with particular attention to the Democratic Republic of the Congo during the pre- and post-colonial periods, offering a deep exploration of the historical and political dynamics that have shaped the nation’s economic development.
Through this experience, he has acquired the ability to interpret complex contexts and to assist enterprises in uncovering new opportunities for investment and growth across the African continent.